Stop wishing, start wearing.
Have you ever thought you shouldn't wear something you really love, simply because of someone else's opinion on your shape, height, or complexion?
tamaranitai / Via instagram.com
It's no wonder we're so unsure about this stuff, considering the way most media tries to manipulate women's insecurities — but the folks at Amazon Fashion Europe are hoping to change this with their new I Wish I Could Wear campaign, shot by Rankin.
The retailer called in London Tall Girl blogger Marsha Campbell, plus-size activist Ana Pizarro, and Ingrid Behague Sockeel, a model with albinism, to help dispel the myth that women shouldn't wear whatever the hell they want.
amazonfashioneu / Via instagram.com
Marsha, Ana, and Ingrid star in the first part of the campaign, discussing well-worn style tropes, like how bright colors don't look good on pale skin, how tall women shouldn't wear heels, and how plus-size women don't belong in trendy clothes.
Amazon Fashion Europe / Via youtube.com
from BuzzFeed - Style http://ift.tt/1Y73NZz
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